Trade fair KUTENO Kunststofftechnik Nord under the umbrella of Easyfai
The internationally active trade fair organiser Easyfairs is taking over the KUTENO trade fair, thus strengthening its portfolio of trade fairs in the plastics industry.
The new partnership between the organiser of KUTENO and Easyfairs secures the further expansion of the trade fair for the future while maintaining the accustomed quality. KUTENO is a success story. ”With the experience of Easyfairs, our technical equipment and the synergies within the Easyfairs portfolio, we are continuing to write it,” emphasises Roland Brand, Managing Director of Easyfairs D-A-CH Region.
No stranger to the industry
A year ago, the international trade fair organiser already took over KPA - Kunststoff Produkte Aktuell in Ulm. With the acquisition of KUTENO, Easyfairs is once again bringing together what belongs together: KUTENO in Rheda-Wiedenbrück and KPA - Kunststoff Produkte Aktuell in Ulm - two trade fairs that are positioned at different points in the plastics value chain and share a similar trade fair concept and overlapping exhibitors and partners.
As Head of Cluster, Babette Bell and her team will be responsible for both KUTENO and KPA-Kunststoff Produkte Aktuell. Babette Bell: ”Together with Horst Rudolph, Easyfairs will continue to expand and strategically develop the strengths of KUTENO, especially the industry proximity and the high level of service of the trade fair.
From the point of view of Horst Rudolph, Managing Director of KUTENO GmbH and co-founder of KUTENO and KPA, the cooperation is the logical development step for the fair: ”Together with a strong and innovative partner like Easyfairs, KUTENO can be optimally expanded.
Easyfairs pursues clear strategic goals
The acquisition of KUTENO strengthens Easyfairs’ portfolio of industrial trade fairs. It underlines the group’s growth course and the expansion of its business in the DACH region. In addition to KUTENO and KPA, Easyfairs famously acquired other regional trade fairs such as the all about automation series or the FMB Zuliefermesse Maschinenbau. In addition to these acquisitions, the product range was continuously expanded through various new launches. Easyfairs organises more than 20 trade fairs annually in the DACH region.
”Our trade fairs fulfil a great need in the market with their regional concept. They are networking platforms and working exhibitions that set a clear focus and serve regional markets in a sustainable way. The all-inclusive stand packages with re-usable stands guarantee our customers a professional trade fair presence with minimal effort,” emphasises Roland Brand, Managing Director Easyfairs DACH.
